Mercuri

Mercuri (formerly GMG Ventures) is a London-based early stage venture capital firm that leads seed stage funding rounds for UK startups at the rapidly changing intersection of the media and technology sectors. Mercuri’s sector expertise enables it to support exceptional founders building technology-enabled products for the new age of enterprise and the digital lifestyle of consumers. Mercuri’s second fund, but first multi-LP fund, will focus investment into four specific areas - the creation, distribution, consumption, and monetisation of content and data. Investment targets B2B startups set to enhance the way in which we communicate and engage in a professional and personal context. The fund aims to make up to eight new investments a year. Mercuri is a certified B Corp and the co-founder of VentureESG, and invests in portfolio companies that share its values through a commitment to robust data policies and safe, transparent AI.